About Joanna

From a humble beginning in the year 2004 as a single fashion store in UAE, we have had an incredible journey over the years to become one of the leading fashion brands in the region. Having intimate knowledge of Fashion, Joanna is building brands in the region, by offering service excellence and unique shopping experience to the customers who are our top priority. We believe in making bonds to lead generations through best customer experience and superior quality products. Since then Joanna has been providing trendy fashion clothing and accessories at a value, affordable to all. We have made a new era in fashion lifestyle products for ladies, infants, kids, teenagers and men with huge collections in each department. With a growing workforce of more than 300 people, over 17 retail stores, Joanna’s success is through its most valued highly skilled and dedicated teams. We also have significant presence in the social media like Facebook and Instagram.

Mission & Vision

Joanna’s Vision is - “Keeping service in our hearts, we want to become a world-class company”. Joanna’s Mission is - “Let’s work together to enrich the material life that we all desire for. Let’s focus on our jobs and highlight the details, in order to reach the ultimate perfection. To pursue our spiritual happiness, we must realize our individual values and the meaning of life through professional attitude. Let’s nourish our hearts with love, create more happiness for larger group of people with better influences, and contribute to social progress. ”.

Corporate Values

Honesty, Dedication, Kindness, Practicality, Continuous Improvements